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John Lewis Fashion Rental, a U.K.-based department store chain, has partnered with tech firm Zyler and rental specialist Hurr to adopt the Zyler AI-powered virtual try-on platform, according to a press release.
The platform, which is also available for digital signage in brick and mortar locations, will debut on the store’s clothing rental website.
By uploading a headshot and sizing information, customers can see how various garments will look on the website.
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