Soofa announces CEO Toby Sturek

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Soofa, a firm that creates solar-powered smart kiosks, has named Toby Sturek as its CEO, according to a press release.

Nov. 8, 2023

Soofa, a firm that creates solar-powered smart kiosks, has named Toby Sturek as its CEO, according to a press release.

Sturek’s previous experience includes serving as president at Branded Cities, an OOH advertising firm, along with 16 years at Clear Channel Outdoor, which included executive roles.

“I’m thrilled to lead the growing team at Soofa as we pursue our mission to transform every city into a smart, social, and sustainable environment,” Sturek said in the release. “With my extensive background in the out-of-home industry combined with Soofa’s unique platform, we’ll soon help more cities engage with their constituents and help more brands in reshaping their outdoor advertising strategies on their journey towards achieving Zero Carbon goals.”

“Toby’s arrival comes at an exciting time of growth and innovation at Soofa,” Lindsay Gardner, exiting interim CEO and member of the board of directors at Soofa, said in the release. “Our footprint of Zero Carbon digital kiosks continues to expand into new markets and we’re deepening our partnerships with leading advertisers, among them top wireless, entertainment and sports betting brands. Soofa’s talented and committed team is eager to see this company scale to new heights under Toby’s leadership, becoming a major player in the OOH space.”

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