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Image provided by SNA Displays.
Big Outdoor, an OOH media company, has launched “The Gateway to Times Square,” a New York City-based digital platform located at 1627 Broadway consisting of two stacked 8mm LED displays from the SNA Displays Empire Exterior LED display technology, according to a press release.
“We are delighted to add this digital asset to our portfolio, further illustrating Big Outdoor’s commitment to developing and delivering iconic digital displays in top DMAs across the U.S.,” Sean McDermott, VP of real estate at Big Outdoor, said in the release. “We are thrilled to showcase The Gateway and provide our clients an opportunity to reach millions of viewers as they enter the world’s biggest stage, Times Square.”
“We are pleased to collaborate with Big Outdoor on another amazing Times Square LED spectacular,” Pete Simon, director of sales for SNA Displays, said in the release. “This dual-faced display system is a powerful branding and messaging platform, right at a major entryway into Times Square.”
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Image provided by SNA Displays. |
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