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Red Dot Digital Media, a specialty integrator in the digital signage space, has partnered with a Los Angeles-based banking institution headquarters in a digital transformation project that included an interactive virtual koi pond in an employee recreation area, according to a press release and case study (video demonstration provided by Red Dot Digital Media.)
Located in California Plaza’s 2Cal building in LA’s Bunker Hill area, the koi pond includes two upwards-facing 85-inch NEC displays connected to a PC. The screens have a TSItouch overlay that makes them function as a single, large touchscreen.
If the PC is offline for any reason, including maintenance, the system is designed for compatibility with a BrightSign HD224 media player, which can display prepared content on the screens.
The virtual koi fish respond to touch and swim in randomized patterns, and tapping the touchscreen drops virtual food to attract fish to a desired location. Swiping the glass creates ripples in the water, with fish and plants reacting to the ripples. The environment is also customizable, including water color, plants, logs, rocks and 20 different types of koi available. The pond automatically adjusts lighting to reflect the time of day, and it features energy-saving modes for low-traffic hours.
“Integrating a virtual koi pond into a corporate setting is one of the most creative digital signage applications we’ve been involved with in quite some time,” Darryl Kuder, president at Red Dot Digital Media, said in the release. “It’s visually striking and not something you expect to see in a corporate setting. But what’s most impressive about this project are the interactive capabilities that draw people in and invite them to interact with the virtual environment in ways they might not expect at first glance.”
“From a distance, the koi pond is visually stunning, but people really light up when they realize they can digitally interact with the environment via touch screen,” Mark Castro, Western territory sales manager at TSItouch, said in the release. “The biggest challenge of creating a convincing natural environment is building an interactive experience that is unique, with each element of the pond responding to touch in a way that is nearly identical to what someone might see at an outdoor koi pond with live fish and plants.”
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A side view of the virtual koi pond. Courtesy of Red Dot Digital Media. |
Video, images credit: Red Dot Digital Media.
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