Rochester Red Wings take off with digital signage renovation

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Rochester Red Wings take off with digital signage renovationFrontier Field, home of the Rochester Red Wings, has installed Daktronics LED. Courtesy of Daktronics.

The Rochester Red Wings has unveiled a digital signage transformation featuring Daktronics LED at Frontier Field in Rochester, New York, according to a press release.

The project includes a main LED display over left field, which measures 35 feet in height and 60 feet in width, along with a secondary display above it that measures seven feet high and 36 feet wide. Both displays offer 15HD pixel layouts and are integrated with the Daktronics Show Control software and hardware solution.

The deal includes a Daktronics Creative Services content package.

“We are excited to partner with Daktronics to elevate the fan experience here at Innovative Field to new heights,” Dan Mason, GM for the Rochester Red Wings, said in the release. “The resolution, the brightness and the size of the new board will be a significant improvement for our fans and sponsors, and we can’t wait to utilize the new tools available to us to make everyone’s experience here even more memorable.”

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